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  • The News

The Sugababes are closer to finally releasing their new single

  • August 8, 2011
  • Brad O'Mance

The Sugababes have released a behind the scenes video for comeback single 'Freedom'.

Perhaps unsur­pris­ingly, the girls are finding their 'freedom' in a club setting complete with 'Freak Like Me'-esque red lighting.

We learn various bits and pieces during the three and half minute clip. For example, the director  states quite frankly that the video's about "making the girls look on top of their game" and sounds relieved when he says, "luckily the girls look fantastic".

Elsewhere, Jade lets us know that the video is very much "editorial, high-fashion, sexy 'n' dark" with "a bit of glisten­ing, a bit of dew" (whatever that means). Amelle gives us her own personal inter­pret­a­tion on the new track — it's about "being free, liberated and being powerful".  Thanks Amelle. Finally, Heidi informs us that her favorite thing about the video is that she gets to wear big shoulder pads.

And yes, there will be dance routines.

  • Sugababes
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A Newsdump for August 8 2011: From Burke's bike obsession to Cowell's X Factor 'confession'

  • August 8, 2011
  • Popjustice
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British singles are doing quite well this week

  • August 8, 2011
  • Brad O'Mance
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Pop as in popular
  • 1
    New Music Friday: Julia Michaels has purchased, or hired, a chainsaw
Further listening
Greatest hits
  • Lady Gaga interview: "I looked to my past and my faith to find bravery in myself"
  • Max Martin interview: "I’ve begun to feel that, well, I kind of know how to write a song now"
  • 100 Questions with Sky Ferreira
Further reading
  • 1
    New Music Friday: Julia Michaels has purchased, or hired, a chainsaw
  • 2
    New Music Monday: Griff's Black Hole is super, and massive
  • 3
    New Music Friday: Let's kick off 2021 with some KLF
  • 4
    The Top 45 Singles Of 2020
  • 5
    New Music Friday: Mae Muller doesn't want to be dependent
  • 6
    New Music Friday: There's a big one from Royal & The Serpent
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