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  • The News

'On air on sale' aims to cure impatience

  • January 17, 2011
  • Brad O'Mance

Two of the UK's biggest record labels, Sony and Universal, have unveiled a new singles download policy they hope will satisfy hungry pop fans.

'On air on sale'  basically means instead of hearing a song on the radio you like and having to wait six weeks to actually buy it you'll be able to buy it instantly.

The move, labels hope, will deter piracy and cater to what people are calling the "X Factor gen­er­a­tion", ie consumers who want things imme­di­ately, even if it is a Matt Cardle single.

  • Matt Cardle
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  • The News

Britney's 'Hold It Against Me' is out today

  • January 17, 2011
  • Brad O'Mance
Have a read
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One of the roughly three hundred behind the scenes video YouTubes we will be sent this week

  • January 17, 2011
  • Popjustice
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Further listening
Greatest hits
  • Giorgio Moroder interview: "I hated the moustache"
  • Britney Spears interview: "You learn from everything that happens, good or bad"
  • April 30, 2265: A Warning.
Further reading
  • 1
    New Music Monday: Griff's Black Hole is super, and massive
  • 2
    New Music Friday: Let's kick off 2021 with some KLF
  • 3
    The Top 45 Singles Of 2020
  • 4
    New Music Friday: Mae Muller doesn't want to be dependent
  • 5
    New Music Friday: There's a big one from Royal & The Serpent
  • 6
    New Music Friday: Baby Queen takes the throne
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