Credibility Cardle has some advice for Relevant Artiste James Arthur, who has been quite vocal about X Factor and stuff.
The 'Beat Of A Breaking Heart' hitmaker voiced some gems of wisdom in an 'exclusive' with The Sun, noting: "I said, 'Look, James, you're very talented but you haven't sold two million records yet, which I have.'"
"You haven't had two top ten albums yet, which I've had," he continued. "Don't start mouthing off before you've even really left the show."
But it didn't stop there.
"I doubt he's even listened to my albums [has anyone?]. It's a shame and I hope it doesn't do him too much damage. Not only has he offended me, but he's offended every other person that's won the X Factor and everyone who works or has written on these albums.That's some of the best songwriters in the world — all these people — and he's now rubbished their work. So it's a pretty shit thing for him to have said."
And with that a new pop feud was born. Amazing.