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Beyoncé has made a Target commercial

  • June 23, 2011
  • Owen Myers

Beyoncé will release an expanded version of '4' exclus­ively to Target, and has made an advert explain­ing why it is important that you buy it at the second-largest US discount retailer.

The 30-second ad is about how Beyoncé left the stage to join the audience as part of the '4' creative process. The montage is quite quick, but you get the idea that she did a lot of different things, like watching ballet and riding a bike, as well as a lot of sitting on beaches. At one point she looks at a pho­to­graph of the word 'DREAM'.

As we all do from time to time, readers. Let's all be honest about this.

In Beyonce's words, you only get "all of' the album" if you buy it at Target. The 'Deluxe Edition' includes six exclusive tracks, three of which are remixes of 'Run The World (Girls)'.

The three actual new songs are called 'Lay Up Under Me', 'Schoolin' Life' and 'Dance For You'. Rap-Up have a preview of 'Schoolin' Life' here. '4' is released on June 27.

 

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  • 1
    Congratulations to Charli XCX and Lorde: winners of the 2024 Popjustice Twenty Quid Music Prize
  • 2
    The 2024 Twenty Quid Music Prize: Shortlist
  • 3
    The 2023 Popjustice Twenty Quid Music Prize: Shortlist
  • 4
    Fine, let's do a Substack then.
  • 5
    The 2022 Popjustice Twenty Quid Music Prize: shortlist
  • 6
    2021 Popjustice Twenty Quid Music Prize: Laura Mvula wins
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