Quite good producer Naughty Boy's been working on the James Arthur album and — hold the front page here ladies and gentlemen — he reckons it's "poppy" and "a bit urban".
"It's really cool actually," he told InDemand With Alex James (as quoted here), "it's definitely poppy but with an edge and a bit urban."
This being 2013, the album will also feature a song that in some way involved Emeli Sandé.
"One of the songs that me and Emeli [Sandé] wrote [for him] is like a big orchestral piece and it has no drums," he explained.
But is it a real album, Naughty, and will it surprise people?
"It's a real album I think a lot of people are going to be surprised with his album."
There you go.