Britney Spears is almost single-handedly keeping Google+ alive.
The Atlantic Wire are reporting that figures released yesterday show Britney finally surpassing Google CEO Larry Page as the most followed, or 'circled', person on the burgeoning social media thingy, with 739,321 'friends'.
Despite referring to Britney as "not necessarily the hippest diva on the block" (clearly they're forgetting about the Sketchers four-wheeler rollerskates), the article highlights the importance for Google of getting celebrities on board.
US President Barack Obama has also just signed up, but currently has only 61 followers, which frankly is a bit shit.