Scooter Braun has announced a multi-million dollar investÂment deal from Universal Music Group to disÂtribÂute his Schoolboy Records releases.
In turn, the Bieber/Jepsen/Wanted bigwig will act as 'creative conÂsultÂant' to UMG's chairman Lucian Grainge with an office reportedly on the same corridor.
Scoot described Universal as "an amazing company with amazing resources" (loads of cash) in a statement published by The Hollywood Reporter. Grainge seemed to see Braun as something of a new Simon Cowell, praising him as "among the very best in the next genÂerÂaÂtion of enterÂtainÂment executives".
That sentiment was apparÂently supported by Braun's other new role as first 'entreÂprenÂeur in residence' at Universal's Global Creative Investment Program — an iniÂtiÂatÂive to find mulÂtiÂmeÂdia partÂnerÂships with 'tech-centric' companies in the music space.
