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Nicki Minaj is helping Pepsi flog their new Pop drink

  • March 20, 2012
  • Mikey

Rap/Pop/Hip-Hop straddler Nicki Minaj has signed up to endorse a brand new Pepsi beverage called Pop.

Minaj reportedly filmed the advert for Pop in South America in February (appar­ently this is it) and will earn a "seven-figure" sum as the face of the brand when in launches "probably in the next two months", according to Forbes magazine.

A Pepsi marketing big wig told the pub­lic­a­tion: "That’ll be a segue into a new beverage Pepsi has, called ‘Pop,’ and [Nicki]’ll be the face of the brand…it’s going to be explosive."

Nicki's Young Money Cash Money boss Lil Wayne recently signed up with Pepsi to be the gurning face of their DEWeezy Mountain Dew campaign.

  • lil wayne
  • Nicki Minaj
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Further reading
  • 1
    2021 Popjustice Twenty Quid Music Prize: Laura Mvula wins
  • 2
    Sarah Harding
  • 3
    "You asked me not to leave, well here I am again"
  • 4
    The 2021 Popjustice Twenty Quid Music Prize: shortlist announced
  • 5
    New Music Friday: Georgia Twinn's done a song about a moth
  • 6
    New Music Friday: Julia Michaels has purchased, or hired, a chainsaw
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