'Sirens' hitmaker Cher 'Cher' Lloyd has 'teased' her forthcoming third album ("#CL3") in a black and white Twitter video.
— Cher Lloyd (@CherLloyd) March 8, 2016
Some great #content there.
There's no clue as to when the album's actually coming out, but no doubt there will be some more teasers along soon because that is what you do, isn't it? Unless you don't. But not doing it requires a bit of creativity and imagination, so you can see why some people don't bother.