There's an amazing pre-chorus.
There's an amazing chorus.
There's an amazing SECOND chorus.
There's 'a good beat'.
There's a strong whiff of various different types of Aguilera.
There's an outro so astounding that it will probably be the best outro of any song to be released this summer.
There's enough intense greatness in this song to launch Little Mix in at least eight countries that aren't the UK.
There's a structure that goes tiny instrumental intro / chanted version of the chorus with sparse drums in the background / first verse (includes gloomwobble) / pre-chorus where it drops out / chorus where it drops back in / second chorus where the song explodes into amazingness / small post-chorus into shorter second verse also with gloomwobble / pre-chorus / chorus / second chorus / breakdown / chorus / second chorus / amazing outro.
There's a very on-trend anti-bullying message to the whole thing, but it feels like a really breezily defiant and carefree way of addressing it without being too 'cry in your bedroom and only feel happy when you're wearing a rasher of bacon on your head at a Lady Gaga concert' about the whole thing.
There's a chorus lyric that goes: "Mama told me not to waste my life — she said 'spread your wings, my little butterfly, don't let what they say keep you up at night, and they can't detain you, these wings are made to fly'." But the 'fly' bit goes "FLYYYYYYYYY" and leads into the second chorus, which goes: "We don't let nobody bring us down, no matter what you say it won't hurt me. Don't matter if I fall from the sky, these wings were made to fly."
(There's a distinct likelihood that we've misheard the 'detain' bit to be honest.)
There's a slight problem with the "these wings are made to fly" line which doesn't quite work because wings are usually attached to something to make the thing fly. Wings don't tend to exist to make themselves fly. We suppose this does not necessarily apply to something which is 'all wing', for example a hang-glider or a nighthawk stealth fighter, but we don't think the song's supposed to be about those things.
There's a bit where they go "shhh" but they really mean "shit".
There's a "HEY HEY HEY HEY" bit.
There's a strong chance this will be Number One until the end of time so the Official Charts Company might as well begin the voluntary redundancies right now because there will be one less chart position to do the sums for as of August 22.