Take That and precis

We know you're busy people so here's a roundup of how Take That's reunion has been reported in The Proper Press.

The Independent
Extent of coverage: Page 3 lead, Leading Article in 'Viewspaper' pullout.

Location of 'Back For Good' reference: Paragraph five in main story ("Now he's back for good, it appears…"), headline ("Back for good?") in Leading Article.

Other punnage: None in main article, but good use of word 'enmity'. Leading Article opens with "The fires are re-lit".

Reference to money: None.

Keywords: Teenage girls, fivesome, Barlow.

Daily Telegraph
Extent of coverage: Small news story on Page 2.

Location of 'Back For Good' reference: None.

Other punnage: None.

Reference to money: None.

Keywords: Reunited, Barlow.

The Sun
Extent of coverage: Front page, pages 4–5.

Location of 'Back For Good' reference: Teases reader with "Robbie Williams is back in the band" in opening paragraph but waits until the ninth paragraph of Gordon Smart's page 5 column to drop the BFG bomb.

Other punnage: "RAKE THAT", "This could be magic" .

Reference to money: "RAKE THAT" headline, "album and 54 gigs to net them £75m", story opens with reference to £75m.

Keywords: Rejoins, stadium tour, Stuart Price.

Daily Express
Extent of coverage: Medium size story, page 30.

Location of 'Back For Good' reference: Paragraph one ("the boy band really are back for good").

Other punnage: None.

Reference to money: None.

Keywords: 19 Brit Awards, reunite, Orange.

Daily Mail
Extent of coverage: Main story, page 3.

Location of 'Back For Good' reference: Headline.

Other punnage: "It's taken more than a little patience…"

Reference to money: "The band members could each earn £10million from the reunion".

Keywords: Stadium, thawing, drug-taking, Owen, teenage girls. 

The Times
Extent of coverage: Page 4 lead.

Location of 'Back For Good' reference: Headline: "Back for good… or just good to be back?".
Other punnage: None.

Reference to money: None.

Keywords: Documentary, Martin-Smith, David Cameron.

Daily Star
Extent of coverage: Front page,

Location of 'Back For Good' reference: Front page headline, page 9 opening paragraph.

Other punnage: "Star's £100m bid to relight the fire", Daily Star Showbiz Queen Kim Dawson noting "I pray it is not a duel … for the mic", "Everything changes" picture caption.

Reference to money: First paragraph: "…could earn the band £100million".

Keywords: Stunned fans, money-spinner, icy chill. 

Daily Mirror
Extent of coverage: Front page, pages 4–5, 'Voice of the Mirror' page 8.

Location of 'Back For Good' reference: None.

Other punnage: "Retake That!", "The fire re-lit".

Reference to money: "Robbie earns £6million to get back with the lads".

Keywords: Acrimony, sensation, spon­sor­ship and branding, platinum. 

The Guardian
Extent of coverage: Page 5 lead.

Location of 'Back For Good' reference: First paragraph. "It may not be for good, but for now the bad boy is back".

Other punnage: "Could it be magic again?", "In the twist of sep­ar­a­tion, he excelled at being free", "Take That have managed to find a little room inside for Robbie", "convinced their former bandmate that whatever they said, whatever they did, they didn't mean it", "a million love songs later they are back".

Reference to money: None.

Keywords: Antagonism, reunion, UFO obsession.

Financial Times
Extent of coverage: None.

Location of 'Back For Good' reference: None.

Other punnage: None.

Reference to money: None.

Keywords: Gulf of Mexico, Goldman, Osborne.