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  • The Briefing

Business tips from Taio Cruz

  • June 16, 2010
  • Popjustice
[youtube]sHw4DO5rfdk[/youtube] While we were 'research­ing' the soon-to-be-award-winning text that accom­pan­ies today's Popjustice Song Of The Day (which includes the jaw-dropping line "I'm wearing all my favourite brands brands brands brands brands") we found this absurd piece of 'video content' in which Taio Cruz bangs on about his brilliant business mind.

Note, please:

1. Taio Cruz is the most well-spoken man in pop.

2. Those sunglasses are awful. Also, unless this 'video content' has been filmed in an outdoor, roofless set which has been lit very carefully to make it look like an indoor hotel room, Taio is inside. Presuming Taio is not research­ing some future film role as a blind off duty estate agent he doesn't strictly need to be wearing those ridicu­lous sunglasses.

3.
If he keeps his jacket on he won't feel the benefit when he goes out.

  • taio cruz
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'I Can Change', changed

  • June 16, 2010
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Tinchy Stryder — 'In My System'

  • June 17, 2010
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Pop as in popular
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    New Music Friday: Julia Michaels has purchased, or hired, a chainsaw
Further listening
Greatest hits
  • Patrick Wolf interview: "Bring a cushion"
  • An interview with Tove Lo
  • April 30, 2265: A Warning.
Further reading
  • 1
    New Music Friday: Julia Michaels has purchased, or hired, a chainsaw
  • 2
    New Music Monday: Griff's Black Hole is super, and massive
  • 3
    New Music Friday: Let's kick off 2021 with some KLF
  • 4
    The Top 45 Singles Of 2020
  • 5
    New Music Friday: Mae Muller doesn't want to be dependent
  • 6
    New Music Friday: There's a big one from Royal & The Serpent
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