And here is the artwork.
1. Unlike ‘Daft Punk’, The Saturdays clearly understand that Proper Disco is mostly about the euphoria of whizzing around a rollerdisco and experiencing general music-inspired LOLs on a Friday night rather than sitting down after a BBC Four documentary, stroking your beard and writing an 8000-word blog post about the cultural significance of other people whizzing around a rollerdisco and experiencing general music-inspired LOLs on a Friday night.
2. This looks like a Saturdays single sleeve from the Saturdaysglorydays, doesn’t it?
3. Let’s not dwell on the logo’s ‘outer glow’.
The single gets its first play on Capital, at 8.05am on Monday. Amazing.
(PS: If for whatever reason you would like the sleeve in full-on 1417 pixel by 1417 pixel glory – perhaps you’d like to create your own nationwide billboard campaign featuring an image that is slightly too small for the job – you can click here for that.)